Affiliate Marketing with WordPress Review (2021)
Approximately one-third of all the websites on the internet are WordPress sites! We are talking about millions and millions of websites. Huge names like eBay, CNN and Sony are WordPress clients. Apart from these huge names who run their websites on it, the Worpress platform is more well known as a blogging platform to build blogs aimed at generating an income through Affiliate Marketing.
What is WordPress?
Technically, WordPress is sad to be a CMS or Content Management System that provides an easy structure to help people create websites. Most of the content is held in Pages and Posts.
Pages vs Posts
A WordPress Page and Post are actually the same thing, they are both WordPress web pages. The main difference is that Posts are associated with content created (or released) in chronological time order.
Posts are used for more up to date content in whatever ‘niche’ the blog is for. (More on niche’s below). Pages are used for template content like ‘Privacy Policies’ and content about the niche that is more ‘static’, that won’t change much over time such as a basic introduction or high level principles for the blog niche.
Posts are geared towards user engagement and conversation on the latest topics within a niche. Comments can be switched on for posts to allow users to comment on the post/topic. Always ask readers to comment on the blog comments section. Google loves it as it shows you are producing something of value that people are interested in. The search algorithm will start bumping you up the rankings and you will start getting more traffic!
The chronological and ‘up to date’ nature of posts means they are usually more ‘social’ than pages. Social sharing plugins enable users to share posts in social media networks like Twitter, Pinterest, and Facebook.
The other main difference between Posts and Pages is that Posts are categorised and tagged in a way that Pages are not…
Plugins (or extensions) add functionality to WordPress sites. Common plugins include SEO, forms, email marketing… the list is endless. Whatever you can think of… there is a WordPress plugin for it.
Monetizing a blog
Most blogs are also ‘monetized’ to provide some income for the blog owner. There are numerous ways in which this can be done: –
- Affiliate marketing where you create content like a review for example for a product or service and then link through to the product or service to earn a commission if the user makes a purchase.
- Display ads and earn income when someone clicks the ad.
- If you gain a big following you can start doing things like writing sponsored articles where you review a product for a fee.
Don’t Rush into a Niche
A Niche is a specific area of a broader category of interest. You need to ‘niche down’ into something specific because the broader categories are so broad that you would be competing with too many other websites and search engines won’t associate your blog with anything specific so you won’t get as much traffic which is the whole point.
Find a niche that’s at least 2 to 3 levels deep.
Health > Diet > Fasting > Intermittent Fasting
Finance > Banking > Bank Products
A common beginner mistake is to rush into a niche. Don’t. You will end up wasting a lot of time writing about something that isn’t right for you and will probably stop altogether…
Motivation vs Money
Ideally, you want a profitable niche where you can review popular and profitable products and services that will earn you more commissions. But probably more important than doing something purely for profit is to blog about something you love or are genuinely interested in.
This is more sustainable as you will be more motivated to keep creating content on the blog which is needed to get the blog anywhere at all.
Wealthy Affiliate – The All in One Affiliate Marketing Solution
In order to really succeed at blogging and Affiliate Marketing, you will need to be taken through the whole process from the slightly technical stuff to create the blog website on WordPress right through to how to structure pages posts content so that it’s SEO (Search Engine Optimisation) friendly and relevant and liked by your audience.
Wealthy Affiliate is a market-leading solution that will walk you through, step by step how to do this right from the start, creating the WordPress site on their platform. Because they host your WordPress sites (you can have more than 25 if you really want to) you don’t need to get training from one provider and then hosting somewhere else. It’s all there on one platform.
What’s your experience with WordPress?….